A tracker that watches your competitors' pricing pages, alerts you the moment something changes, and tells you what it means for your positioning, never just that it happened. Stop finding out from a customer.
THREE STEPS · ZERO MANUAL CHECKING
You name up to 10 competitor pricing pages to watch. They get checked on a schedule: no manual checking, no missed changes.
The moment a tier, price, or feature list changes, you get an alert: a plain-English summary of what actually moved, never a raw diff.
Every alert includes a one-paragraph read on what it means for your positioning, written by someone who prices for a living, never a generic AI summary.
WHY THIS · WHY ME
Every "competitive pricing" tool on the market does the same thing: scrape a page, show you a diff, and leave you to figure out whether it actually matters. A price change on a tier you don't compete on isn't worth your attention. One on your closest competitor's flagship plan might be worth an emergency meeting. Knowing the difference is the whole job.
Every alert here comes with that judgment already made: what changed, whether it's significant, and what I'd do next if it were my account. That's the part a diff tool can't do for you.
The same thinking is published openly on this site as the Judgment Multiple, the framework for pricing what human judgment is worth.
NOT LIKE A SCRAPING TOOL
| Tier | Tracker | Full | Portfolio |
|---|---|---|---|
| Price | $299/mo | $599/mo | Custom |
| Tracked competitors | Up to 10 | Up to 10 | Unlimited, per portfolio company |
| Alerts | Weekly digest | Real-time, as it happens | Real-time, per company |
| Strategy read | Included on every change | Included + monthly deep-dive note | Included + quarterly review call |
| Best for | Solo pricing/RevOps owner | Teams making fast repricing decisions | PE firms and agencies tracking multiple companies |
The founding cohort works directly with me: your competitor set configured together, alerts tuned to how your team actually makes repricing decisions, and a direct line to the strategist reading every change. Founding rate locked for as long as you stay. When the five spots fill, the door closes and the rate goes with it.
